Mezzo Mix & Love is Blind: What a match
Packaging design
When Coca-Cola’s Mezzo Mix teamed up with Netflix’s hit Love is Blind, it was a partnership as unexpected as the show’s love stories – and just as right. Our job was to create a visual identity that perfectly harmonised these two worlds.
Design that stirs things up
We gave Mezzo Mix a fresh new look inspired by the energy of binge-watching and the thrill of the unexpected. Bright, punchy visuals and playful typography captured the excitement of Love is Blind, turning the packaging into something fans couldn’t wait to grab, whether for a Netflix marathon or a snack run.
Beyond the screen
This wasn’t just about the pack. From social media and digital campaigns to in-store activations, the partnership showed up everywhere fans were – streaming, scrolling, or shopping. We made Mezzo Mix the drink that became part of the story.
A sip of something unexpected
By mixing the unexpected flavour of Mezzo Mix with the plot twists of Love is Blind, we gave fans a fresh way to enjoy the show. Because let’s be honest: some things are just better when you share them – drinks, drama, and all.
