Hollandia: A fresh spin on a classic
Packaging design, Redesign, Logo design
Once upon a time, Hollandia – the “best Czech yoghurt” as fans lovingly declare– decided it was time to switch things up. After nearly 20 years of rocking the same style, this beloved brand was ready for a makeover that matched the top-notch quality inside every pot. So, we rolled up our sleeves and gave Hollandia a new look to match its legendary status.
Whipping up a new look
First on the agenda was giving Hollandia’s iconic windmill and vertical logo stripe a well-deserved update. The goal was simple: keep the beloved charm, but sprinkle in some modern flair. Over three action-packed months, we revamped everything – from key visuals to 56 individual products and even the corporate identity. The result? A fresh, polished look that made Hollandia stand out on the shelves.
Blending the best
Our challenge didn’t stop at just looking good—we needed to make sure the entire product line felt like one big, happy family. We brought together ranges like “Farmer” and “Organic” under a unified, stylish banner, making it easier for shoppers to spot their favourites. With this new visual identity, Hollandia wasn’t just looking great – it was making the shopping experience smoother than ever.
Of course, time moves on, and brands continue to evolve. But for that moment, Hollandia had a look that captured attention and made its mark.
